AGRI-TOURISM SURVEY: AN INVITATION TO SHAPE THE FUTURE OF AGRI-TOURISM IN THE GREAT SOUTH COAST REGION

The Great South Coast Food & Fibre Council is inviting local tourism operators/providers and producers to have a say on how they can best assist you to leverage our tourism assets into profitable consumer food & fibre markets that grow our local economies, enhance liveability and lift our profile.

The short 5 minute survey found at https://www.surveymonkey.com/r/G363GGQ will help shape the direction of the Council’s efforts to drive economic value creation through building sales of our food & fibre (both core and niche) products, jobs growth, and by showcasing our region as an agricultural powerhouse and improving the image of the food and fibre industry, both internally and externally.

By looking at a whole of region approach rather than shire-by-shire or area-by-area, the Council hopes to overcome the current splintered, isolated nature of tourism in the region. By building the opportunity for connectivity and working on an integrated, uniform approach the aim is to enable local producers to work together to drive agri-tourism in the region through a primarily bottom-up approach.

A brainstorming session was held earlier this year to gather ideas from key local producers in a bid to create a whole of region approach to agritourism in the Great South Coast region, which extends from Colac-Otway Shire to the South Australian border and from the Grampians to the coast.  A wide variety of ideas were discussed and form the basis of this survey; however, we also invite you to add any new ideas that you believe would greatly assist your business.